Wrong, you’re on the wrong track. The reason is that we have now the hard core wigan fans, that’s it, we have come on so fast we have overtaken are ability to grow the support base and it will take a generation to get it up. In previous seaons we have attracted football fans who wanted to see premier league football. The novelty has worn off and combined with the credit crunch, they no longer have the money for this type of discretionary spending. We are where we are and any money spent on marketing is wasted in comparison to the additional fans it will bring on. Sad but we are a victim of our own success and being geographically located in an area saturated by premier league football.
