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I’m with The Duke. I too still call it the JJB. DW makes JJB look positively classy.
A sign of a very egotistical man to name the stadium with his initials.
Oh and the DW logo looks like it was knocked up in about two seconds flat. Proper classy :roll:
Lets see now. There is the Emirates,the Reebok,the Brittania,the Walkers stadium,amongst others, all with sponsorship deals for the name of the stadia.
Our own sponsorship deal with JJB has ended and the Chairman is using his own company to “sponsor” ie pay a fee rather than give a loan to us.
Like a previous poster said an egotist could have just named it after himself.
Not to mention that the greater the exposure DW Sports get the more succesful it can be and the more stable our situation can become.
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